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USER EXPERIENCE IN THE AGE OF SUSTAINABILITY: A PRACTITIONER’S BLUEPRINT
Penulis: KEM-LAURIN KRAMER •
Identifier: --kemlaurink-1389
User experience has gone through a transformation over the past 15 years, from a unique, customer-centric, value-added service in the realm of system, product, and service design to a commoditized offering that is part of the development cycle. Designing the optimal user experience, whether for a financial services firm or a small business website, creates value by delivering the company’s brand, its value proposition, to its clients.